State conference on Tourism set for April 18 in Concord

CONCORD, NH – The stage is set for the April 18 New Hampshire Travel Council’s Annual Governor’s Conference on Tourism, bringing an unprecedented number of travel experts to the Granite State. From Minneapolis to San Francisco, and from New Mexico to Mammoth Lakes, New Hampshire’s tourism industry will have the opportunity to hear best-practices from around the country.

Keynote speaker Mike Fullerton, Brand USA

The event draws hundreds of New Hampshire tourism suppliers, and will take place at the Grappone Conference Center in Concord from 8 a.m. to 5:30 p.m. 

Keynote: Brand USA Director of Public Affairs, Mike Fullerton will speak on the public-private partnership responsible for the country’s nationally coordinated tourism marketing effort.


Breakout Sessions:

Managing the Challenges of Mother Nature Panelists: John Urdi, executive director, Mammoth Lakes Tourism; and Janice Stillman, editor, The Old Farmer’s Almanac

Tourism Research Essentials Panelists: Ted Sullivan, vice president of resort & destination analytics, ADARA; David Seiferth, owner, SMARInsights; and Alisha Valentine, account supervisor, SMARInsights

Transformation of Media Consumption Panelists: Jen Palmer, associate publisher, Outside; Alex Jasiukowicz, creative services director, WMUR-TV; and Mike Bentley, director of digital sales, Boston Globe

Cultural Tourism Panelists: Rebecca Lathem, cabinet secretary, New Mexico Tourism Department; Kira Bacon, communications manager, Vermont Arts Council; and Lisa Simmons, program manager of festivals and local culture, Massachusetts Cultural Council

An International Perspective Panelists: Gary Orr, director, VVV Global Marketing; Charmaine Singh, president, CWW; and Lori Harnois, executive director, Discover New England

Culinary Tourism Panelists: Lynn Bruni, vice president of marketing communications, Visit San Francisco; Kristen Montag, senior public relations and communications manager, Meet Minneapolis; and J.M. Hirsch, editorial director, Christopher Kimball’s Milk Street

Follow this link for the full agenda, registration fees and additional information. 


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